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The "All-Russian" IPTV from SmartLabs

May. 18, 2012
On May 14, at the Sviaz-Expocomm-2012 tradeshow, Moscow, Rostelecom announced the launch of its unified IPTV service throughout Russia. The solution enabling provision of such a global service was implemented by SmartLabs.

SmartLabs designed and built a centralized system covering 7 macro-regional and 77 regional branches of the operator. The system enables content preparation, distribution and delivery, service management, data encryption, and generation of statistics and allows for end-to-end coordination of Rostelecom's regional offices from a central head-end.

To shed light on the background for such an ambitious project and the technologies involved, Andrey Kholodny, the Director of Media Products at Rostelecom and Mikhail Grachev , SmartLabs CEO, have given an extensive interactive presentation at the exhibition.

Please find a brief overview of the presentation on YouTube.

With the SmartLabs solution, Rostelecom's subscribers have gained access to a broad range of interactive state-of-the-art media entertainment services, from Video on Demand (VoD) through Time Shift TV to social networking on all the available platforms including TVs, tablets, PCs, and smartphones. Also, they can now enjoy Zabava.ru, a multimedia portal offering all types of content: video, music, games, software, and e-books.

"We are happy to collaborate with Rostelecom under this global project," says Mikhail Grachev, SmartLabs CEO. "Providing of a whole range of interactive services on such a vast territory sets specific requirements for the solution functionality and reliability. The SmartLabs technology allowed us to successfully meet this challenge and enable intensive IPTV growth in Rostelecom in the foreseeable future."

On May 17, at the celebration dedicated to launching of the end-to-end IPTV service, SmartLabs was awarded special prizes for its successful and efficient work as the general contractor and the platform/STB provider under the contract.
About SmartLabs
SmartLabs is the leading provider of multi-screen, multi-network solutions for the video streaming sector. SmartLabs’ solutions deliver content services to over 7 million subscribers around the globe on multiple devices from set-top boxes to mobile phones. Smartlabs' client base includes telcos (fixed and mobile), ISP's, cable operators, content and app service providers. SmartLabs partners with 25 IPTV market leaders including Widevine, Apple, Microsoft, Google, Samsung and LG.  Headquartered in Berlin, Germany, Smartlabs has offices in USA, Canada,  UK, Cyprus and has been established for over 15 years, creating innovative solutions for the interactive TV market.

About Rostelecom
Rostelecom(www.rt.ru) is the Russian national telecommunications company, which is the largest telecom company in Russia. The company got this status in April 2011, when the CenterTelecom, North-West Telecom, South Telecom Company, Volga Telecom, Ural Telecom, Siberia Telecom, Far East Telecom and Dagsvyazinform interregional communications companies were merged with the Rostelecom national long-distance communications company.